DRAEGER leads its internationally active management consulting on new tracks towards the future.


DAERGER, based in Hünenberg See, has been successfully providing sales services to companies around the world for years. The focus is on the individual goals of the customers. DRAEGER’s recipe for success lies in responding to customers’ individual needs, serving them in a professional manner and ensuring that they receive the best possible solutions in each case at a fair cost.

The range of services is broad yet focused.

“New technology and modern products alone do not guarantee new sales. They have to be sold professionally.”

Find out how this works at DRAEGER!

  • How do you automate your sales process?
  • How do you find initial lighthouse customers for your product/services?
  • How do you secure your success in the long term?



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Thanks to an outstanding network of relationships, proven sales success and considerable know-how in fundamental processes of the most important industries, we take over sales responsibility for your success.

  • Review of the maturity level of your sales organization (if required).
  • Creation of a sales strategy and implementation of concrete measures to sustainably increase sales and profits.
  • Support in rapid contact building and sales lead generation. Result is the shortening of your Selling Cycle &Time-to-Market.
  • Establishment of a Bid Management Competence Center (if desired).

The challenges of our time demand new, digital solutions. Optimize sales costs thanks to automated new customer acquisition. Use the right sales channel for every purpose and convert leads into concrete deals!

  • Identification of suitable contacts and decision-makers (if not already available in our CRM database).
  • Development of the sales message and definition of the channels for the initial approach.
  • Execution of the campaign(s).
  • Evaluation of lead quality based on our network. Is the follow-up worthwhile?
  • Use case and budget available?
  • Accompaniment from initial approach to contract closure.

Digitization projects are unique and, due to their individuality, represent a major challenge for every company.

You have a vision for your company or the “sparkling” business idea – but do you also have the necessary structure and know-how to turn this vision into reality?

DRAEGER helps you to build your business and operating model in such a way that the strategic vision also becomes a tactical success.

With a range of services in different areas from Business Case Review to Business Model Design, Outsourcing and Cost Transformation we help you to achieve your goals.

  • What factors make your business case truly successful?
  • What is available, what information is missing?
  • “Close the gap”:
    Acquisition and evaluation of the missing information.
    Evaluation and implementation of the appropriate business model.
  • Establishing the strategic and organizational foundations for successful business development and continuous growth.

The comprehensive solutions of DRAEGER – Stefan Draeger, the owner reports


Selling is in my blood. Satisfying customers is my passion. That’s why I’m always ready to give and perform even more than you would normally expect. That is an important secret of my success.

It’s even more important to be able to put yourself in the customer’s mind.

  • What moves him?
  • What is his motivation?
  • What is his need?
    This is the starting point for all my considerations when I develop a sales strategy.

I know from experience that many companies place too much emphasis on their product and service offerings. But are they reaching their potential customers? This is where my external expertise comes in handy. I not only analyze, but also support you in the concrete implementation. With this, I am ready to take responsibility.

“Turnover is the applause of the clientele”
(Götz W. Werner, founder dm drogerie markt)

Stefan Draeger, Owner



Draeger Management Consulting
Luzernerstrasse 74b
CH-6333 Hünenberg See


Vertretungsberechtigte Personen
Draeger, Stefan, Inhaber

Deutsch, Englisch

mission statement

DREAEGER implements, reliably and professionally, discreetly and sustainably.

Dies ist der Grundsatz all unseres Handelns:

Wir sind nur aktiv, wenn unsere Mitarbeit wirklich den entscheidenden Unterschied ausmacht und Ihnen echten, messbaren Mehrwert bietet.




DREAEGER is the driving force for improving your corporate goals.

Based on our understanding of quality – partnership, professionalism, operational excellence – we combine our success with yours.

High standards regarding values like professional consulting, a selected internal as well as external network, highly loyal customer service and fairness all along the line are the basis for your long-lasting satisfaction.


DREAEGER takes advantage of opportunities in the market with outstanding services.

The goal is to provide quickly implementable solutions to accelerate and safely realize your projects.


Honesty, fairness and trust. The basis for cooperation.

Our way of acting is transparent, authentic and solution-oriented.

We convey these values with trusting communication, respect for people and the environment, and goal-oriented strategies.

It is exciting that DRAEGER is also involved with art and culture. He is president of the Square Drivers Zurich. The Square Drivers regularly perform at club or company events. They are also engaged for weddings or birthdays. Often the spectators can “dance along”, a fun for young and old, because the first figures can be learned very quickly and little dancing skills are necessary.